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Adriano Goldschmied Designer Bio Adriano has been designing denim since the 1970's and
is known in the industry as the "Godfather of Denim." He not only was the
owner/designer of Diesel, but also has consulted with some of the biggest
denim lines out there (think Mavi, Gap, DKNY, Big Star.) He "beta-tested"
his new AG line in Japan in 1997, and two years later started limited
distribution in the U.S. and Europe. Since then the AG legend has only
grown, and his denim has become THE jean to have in your closet.
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